Make the natural choice®Our Story

Dig deeper into the process, the people, and the higher standards we’ve set for HORMEL® NATURAL CHOICE® lunchmeats and bacon.

Everyone deserves to eat better. Our mission is to make a lunchmeat that has no preservatives and no artificial ingredients added, and that’s both enjoyable and affordable. That’s easy to find and easy to understand. We’re committed to delivering a consistent, honest product made with clean ingredients. Where nothing is hiding and no one is left wanting. Because we all deserve to eat better.

Mike Forbes

We find pleasure in the simplicity of the brand and the product itself. It has integrity: safe, clean, great taste.

Mike Forbes
Corporate Manager of Regulatory Affairs

Our process reduced emissions by more than 47 tons of green house gas. When big companies do it right, there’s a better chance to do more.

Tom Raymond
Director in Environmental Sustainability

Tom Raymond
Jessica Sieren

We continually look for ways to improve the brand. We want to ensure quality, and deliver the best product we can to our consumers.

Jessica Sieren
Product Development Scientist

We protect this brand, we make it wholesome and we make sure we don’t put anything consumers wouldn’t want into it.

Russ Osier
Production Manufacturing Manager

Russ Osier

The primary ingredients AND manufacturing Process for HORMEL® NATURAL CHOICE® are all within a Local

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